16 Milton Road
Rochester, NH  03868



4 Flagg Road / Rte 125
Gonic, NH  03839


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"The Granite State's #1 Automotive Dealer"

"The Best Vehicles! The Best Prices! We'll Prove It!"

Welcome to First City Cars and Trucks

First City is New Hampshire's low payment used car dealer. Established in January 2000, First City has quickly become the best foreign and domestic  pre-owned car, truck, and SUV dealer in the Rochester and New Hampshire's seacoast area, as well as, the Lakes Region. We pride ourselves on a 98% customer satisfaction rating and an A+ rating with the BBB. Our experienced Finance Department offers exclusive finance plans for all credit types including, first time buyers and those who have had a bankruptcy. Our non-commissioned sales staff are ready to assist you in selecting the right vehicle today or whenever you're ready!

First City Advantage

  • Always over 100 vehicles in stock

  • Below Kelley Blue Book Prices clearly marked on ALL of our vehicles

  • GUARANTEED financing with the LOWEST interest rates

  • Longer Standard Warranties

  • Non-commissioned Sales Staff

  • 2 New Hampshire Locations that are open 7 days

  • Monthly promotions for customers

From boot camp to veterans, First City offers military discounts every day!! Along with our daily military discount, we also have our "Keep Veterans Moving" Program! Started in 2012, First City teamed with Dave's Tri-City Towing of Rochester and the local American Legion to help local veterans who may have mechanical problems with their car or truck repaired free of charge.

In 2017, First City Cars and Trucks extended the “Keep Veterans Moving” program! We partnered with Dave’s Tri-City Towing and Healey Auto Repair to give our Veterans 3 FREE oil changes with the purchase of their vehicle from First City Cars and Trucks! Veterans will be provided with a key tag to be presented at either garage to redeem their oil change. But that's not all.... now when you have your trade appraised at First City, then tell us that you are a veteran or active duty… we will ADD $500 to your trade value!

We would like to thank all of those who have served past, present and even those who are just beginning! On June 26th, Annalissa Flaherty (a member of our First City Family) was sworn into the United State Army! Your First City family wishes you the best as you embark into your military career.

lissa x2

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Business Hours

Monday - Thursday: 8:30am - 7:00pm
Friday & Saturday:  8:30am - 6:00pm
Sunday: 10:00am - 5:00pm